Running a home care business can feel overwhelming. You have so much to manage, clients, staff, and daily tasks. How can you stay on top of everything while growing your business? A 90-day plan helps you focus on what matters, set clear goals, and take action. Here’s how to make one that works:

Set Your Goals

Think about three key areas: growing your business, improving daily operations, and providing better care for clients. What do you want to achieve in each area? Maybe you want more client referrals, better caregiver training, or a smoother scheduling system.

Focus on the Most Important Tasks

Pick actions that will make the biggest difference. If you want to grow, try marketing on social media. To improve operations, upgrade your scheduling tools or make carers’ routes more efficient. If client care is a priority, make sure caregivers feel supported and trained.

Break It Down into 30-Day Steps

Divide your plan into three parts so it’s easier to follow: 

Month 1: Launch a fresh marketing strategy to attract more clients 🚀
Month 2: Digitise and streamline your operations for efficiency 💻
Month 3: Automate your sales and onboarding to scale smarter ⚙️

Check Your Progress Each Week

Take a few minutes each week to see what’s working. Are you getting more clients? Are caregivers happier? Are travel routes improving? Use a simple list or an app to track your progress.

Be Ready to Adjust

Things don’t always go as planned, and that’s okay! If something isn’t working, make changes and keep moving forward. 

A 90-day plan gives you a clear direction and helps you stay focused. Start today, and you’ll see real progress in your home care business!