by Tom Price | May 14, 2025 | Operations, Sales & Marketing
Good communication is the key to strong relationships in home care. Clients and their families need to feel informed, heard, and supported. Here’s how to enhance communication and build trust. Best Practices for Keeping Families Informed Families want regular...
by Tom Price | Apr 23, 2025 | Sales & Marketing, Tips & Best Practices
Missed calls = missed revenue. If half your calls go to voicemail, how many potential clients are slipping away? In home care, over 50% of inbound calls go to voicemail. But here’s the real kicker, 89% of those callers never call back. Why? Because your voicemail is...
by Tom Price | Apr 16, 2025 | Sales & Marketing
Every business wants to make more money. But most ignore the biggest profit driver: retention. When customers sit in ‘idle mode,’ businesses bleed cash. They wait. They get frustrated. Then they leave, often without saying a word, to find someone who will help them...
by Tom Price | Apr 9, 2025 | Sales & Marketing
Many businesses make the mistake of having the owner ask customers for reviews. But let’s be real, most people don’t feel connected to the owner or the manager. They feel connected to the person who actually helped them. Here’s how to shift that thinking and get more...
by Tom Price | Apr 2, 2025 | Sales & Marketing
Most businesses get customers. Some of those customers refer, some leave reviews. Now, they’re all good things. However, most of the time, those good things happen by accident. I’ve found you can get significantly more customers when you design it on purpose. Here’s...
by Tom Price | Mar 12, 2025 | Sales & Marketing, Tips & Best Practices
As a home care business owner, using online advertising is a powerful way to grow your business and attract new clients. In this final blog of our mini-series, we’ll guide you through advertising on Facebook, Instagram, and Google Ads. By the end, you’ll understand...
