by Tom Price | Leadership & Management
Several years ago, a lady I truly admire once said to me: “Tom, it’s not the people you fire -it’s the people you don’t fire that ruin your business.” Those words hit me like a ton of bricks. At first, I brushed it off. But over the next few days, it lingered in my...
by Tom Price | Business Strategy, Tips & Best Practices
Selling a home care business can feel overwhelming and emotional. For many owners, their business represents years of hard work, dedication to clients, and support for staff. However, misleading information in the market can disrupt an otherwise smooth sale, costing...
by Tom Price | Sales & Marketing, Tips & Best Practices
As a home care business owner, using online advertising is a powerful way to grow your business and attract new clients. In this final blog of our mini-series, we’ll guide you through advertising on Facebook, Instagram, and Google Ads. By the end, you’ll understand...
by Tom Price | Sales & Marketing, Tips & Best Practices
Social media is a powerful tool for marketing your home care business. It helps you stay connected with clients and their families, builds trust, and attracts new clients. However, creating the right content can feel overwhelming. In this post, we’ll share easy ways...
by Tom Price | Sales & Marketing, Tips & Best Practices
Keeping Up With the Times: Why Social Media Matters Let’s face it, keeping up with change isn’t always easy. If you remember carrying change for a payphone or using the Yellow Pages to find a number, you know those days are behind us. Today, we have a world of...
