by Tom Price | Apr 9, 2025 | Sales & Marketing
Many businesses make the mistake of having the owner ask customers for reviews. But let’s be real, most people don’t feel connected to the owner or the manager. They feel connected to the person who actually helped them. Here’s how to shift that thinking and get more...
by Tom Price | Apr 2, 2025 | Sales & Marketing
Most businesses get customers. Some of those customers refer, some leave reviews. Now, they’re all good things. However, most of the time, those good things happen by accident. I’ve found you can get significantly more customers when you design it on purpose. Here’s...
by Tom Price | Mar 26, 2025 | Leadership & Management
Several years ago, a lady I truly admire once said to me: “Tom, it’s not the people you fire -it’s the people you don’t fire that ruin your business.” Those words hit me like a ton of bricks. At first, I brushed it off. But over the next few days, it lingered in my...
by Tom Price | Mar 19, 2025 | Business Strategy, Tips & Best Practices
Selling a home care business can feel overwhelming and emotional. For many owners, their business represents years of hard work, dedication to clients, and support for staff. However, misleading information in the market can disrupt an otherwise smooth sale, costing...
by Tom Price | Mar 12, 2025 | Sales & Marketing, Tips & Best Practices
As a home care business owner, using online advertising is a powerful way to grow your business and attract new clients. In this final blog of our mini-series, we’ll guide you through advertising on Facebook, Instagram, and Google Ads. By the end, you’ll understand...